Author Archives: Leanne Luce

Voodoo Full Stack Supply Chain

A Lean Supply Chain: How Online Sellers Reduce Risk and Save Time

June 27th, 2018 by

For most entrepreneurs selling products online, supply chains are tall and complex. They’re an unwieldy stack of manufacturing, quality control, storage, picking and packing, packaging, and shipping. As consumers, it’s easy to take for granted the amount of logistics it takes to move a product from concept all the way to our hands, but the reality is that the physical supply of a product is just one part of building a sustainable e-commerce business.

traditional supply chain

The New Supply Chain

At Voodoo, we set out to make this part of the process simpler by reimagining the way products get manufactured. By integrating software and machine intelligence at every step, we’re able to offer a service that compresses supply chain logistics into a single “Buy Now” button.  

That game-changing service is called Fulfilled By Voodoo, or FBV. With FBV, companies can consider supply chain taken care of. With this new e-commerce model, the pages of spreadsheets for managing suppliers and pre-processing timelines, and the headaches of juggling out-of-stock materials for your product mix, are a thing of the past.

Voodoo Full Stack Supply Chain

Focus on Demand

Rather than sourcing and inventorying thousands of products, and scrambling to market and sell them, companies using FBV can focus on creating demand for their products. In the background, our factory is always standing by to fulfill orders as soon as the customer converts. This monumental shift repositions businesses at any stage of growth from a supply driven operation to one that is demand driven.

“Our customers don’t hold inventory of their products.”

FBV comic strip

Consolidate Sales Channels and Gain Clarity on the Bigger Picture

Thriving e-commerce businesses tend to have an abundance of sales channels, and gaining insight into product performance through all of those channels can be incredibly challenging to not only manage in the day to day, but analyze for larger insights. This can lead to issues in two critical areas: product development and planning.  

Cookie Cutter Kingdom

Cookie Cutter Kingdom is built on variety. With more than 3,000 custom and personalized cookie cutters for every holiday, theme, and category, they integrated with Fulfilled By Voodoo to outsource the production, fulfillment, and shipping of their massive suite of products.

On the product development side, understanding what items perform well is critical information for identifying new products to sell, and filling any gaps in the product landscape with a killer idea of your own.

From a planning perspective, imperfect demand predictions can leave companies with piles of overstocked waste, or shortages during peak demand. Ultimately, these issues lead to expensive operational inefficiencies and revenue losses.

Fulfilled By Voodoo solves these two issues by funneling orders from multiple sales channels into a single place. That funnel means we’re able to pull back the curtain on valuable insights about which products are selling at the highest volume. And because we manufacture everything on-demand for each order, we’re also able to eliminate the risk of overstocked goods.

Get In Touch

Whether you’re ready to connect your booming business to our fulfillment services, or you’re simply curious about where to begin with 3D-printable files, go ahead and email sales@voodoomfg.com. We can help you conceptualize, design, manufacture, and sell  just about anything.

For the full low down on Fulfilled By Voodoo, check out our website and introductory blog post.